THE WORLD IS A SEXY PLACE

The non-standard fashion of Ligurian craft houses

THE WORLD IS A SEXY PLACE

For those who shy away from ostentation and standardised behaviour, flattened only by the big industrial brands, and who prefer a more private, personal dimension linked to the sensations that not only luxury clothing can create, it is time to get closer to the fashion houses of Ligurian craftsmanship.

Being guided only by intimate emotions (for which we are willing to pay more), or by absolute rationality whereby we try to save as much as possible (cost/quality ratio) is becoming an increasingly extreme and widespread behaviour. For some marketing experts, it is an authentic revolution whose protagonist is above all the woman who is 'freer, more independent, courted throughout life rather than in the few years between youth and marriage', but also the man who is 'more competitive for taste or necessity, or more amiably single': new consumers with an increasingly dynamic world view, more and more to explore, more and more sexy.

On the e-commerce platform you will find the clothing of some Ligurian artisan companies: Arianna Cashmere, Les Couturieres de Portofino and Sidoti.